This is why the Bellicon brand can sell Whatsapp Mobile Number List the trampolines for 400 to 900 euros, while the exact same trampolines are for sale elsewhere for 29 euros. There are two ways you can compete: by lowering the price or by increasing the value. Never lower the price because all your competitors are already Whatsapp Mobile Number List competing on price. Simply increase the value. -Russell Brunson The solution: Kotler .'s product model By completing Kotler's product model, you can drastically increase the value of your product. Not with a few euros, but with a few hundred or a few thousand euros. There are different Whatsapp Mobile Number List variants of this model from Kotler, but in my college education, I learned the variant with 3 levels.
Core product What are the intangible Whatsapp Mobile Number List benefits of the trampoline? You can move, lose weight, relax, live longer, live more pain-free, de-stress, live longer. That already increases the value a lot. What am I saying? You are now not buying a piece of nylon and steel, but you are buying healthy life years and Whatsapp Mobile Number List healthy offspring. 2. Tangible product Your product can simply be better, bigger and more durable than your competitors. It should also be clear that a brand can also boost value. We don't have to explain to you that we spend quite a lot of money on brand names. If people love your brand – that is, your Whatsapp Mobile Number List face, content, appearance and fame – they will give you their business.
Comprehensive Product (The True Magic) Okay, so Whatsapp Mobile Number List far so good. Your competitors can also get started in terms of core products and tangible products by writing nice web texts and increasing the quality of their products. But then? Then you have the Extended Product – and this is where it gets really fun. With this, you Whatsapp Mobile Number List increase the value of your product by not changing anything about the product itself, but the total offer. At a certain point there is not much you can do about a product. A trampoline is simply a trampoline. There is a limit to how much you can improve on that. Also read: Earn money Whatsapp Mobile Number List with your idea? 10 tips for start-ups Below I give you plenty of inspiration to use your Extended Product, in other words an irresistible offer. Do not sell a product. Sell an offer.